A bike street in Utrecht, Netherlands running along the Rietveldhuis.

I am Speaking at the Winter Cycling Congress 2017: Montreal

I was asked to talk about winter cycling for a Montreal winter cycling congress. I decided to take a different take and will talk about winter cycling to train stations in the Netherlands, because I don’t remember ever having to cycle in snow in the Netherlands. Continue reading I am Speaking at the Winter Cycling Congress 2017: Montreal

A Tale of Two Ottawa Retailers: Hot Chocolate Rocks

This is a short case study of two different companies in Ottawa that are active on Twitter. Both use social media to get the word about their business out.  Twitter is a channel that you shouldn’t ignore in your communication mix. Although many messages get lost in the endless stream of opinions, some times some one picks up on your message and recognises your store when cycling around town. Twitter can help build your image. Neutraceuticals Liquid Nutrition is a store in the Glebe. It is a franchise of Montreal based Liquid Nutrition. They produce and sell “a fusion of naturally … Continue reading A Tale of Two Ottawa Retailers: Hot Chocolate Rocks

Can you Bike, Skate and Walk to Work on Winter Bike to Work day?

Next week, February 14, 2014  is Winter Bike to Work Day. It is a day to celebrate winter cycling worldwide. Winter cycling is easier said than done as cycling in winter requires some preparation. If you haven’t biked in winter -and I mean serious winter, as in -20C to -30C (-4to -22F) sans wind chill, not those -2C Copenhagen ‘winters‘ extended autumns, you are likely thinking that winter cycling is a crazy thing to do. Not really. But you need a well equipped bike, a few extra layers of clothes and serious maintenance on your bike. It is not the … Continue reading Can you Bike, Skate and Walk to Work on Winter Bike to Work day?

Ottawa’s Second Annual Winter Bike Ride in Perfect Conditions

If you mention winter cycling, one tends to think of bearded middle aged men, who’s mission it is to prove that one can live without a car in Ottawa under any circumstance, come hell or high water, or in this case, high snow. Ottawa, for those who are not from here but perhaps from a more tropical place like Toronto, is the second coldest capital in the world, leaving to Ulanbatar the first place. Which means we have to put up with fairly chilly conditions. Temperatures can go as low as -30C and to -40C if you take the wind … Continue reading Ottawa’s Second Annual Winter Bike Ride in Perfect Conditions